The disconnect between effort and impact is the reason why sustainability strategies are failing to drive change at the pace we need. Despite the fact that many companies have set ambitious sustainability goals, there is still a gap between ambition and action.
This is due to a number of factors, including misalignment of strategic goals, operational and sustainability disconnects, and a lack of understanding of sustainability issues in certain departments.
To address this issue, businesses need to align their sustainability and business strategies and view sustainability as a key driver for growth, profit, and wider value creation.
This requires addressing strategic disconnection at the top and ensuring that sustainability is viewed as a complex and interconnected issue that requires a completely interconnected sustainability governance model.
By doing so, businesses can build long-term resilience and ensure that their sustainability efforts are not just incremental reductions in carbon or plastic use, but rather a vital component of their overall business strategy
Read the full article in ESG Clarity rb.gy/ms5gc
